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Salesforce Arch-302 Exam Syllabus Topics:

Salesforce Certified B2C Solution Architect Sample Questions:

Question 1

A nonprofit organization uses Experience Cloud for members who would like to set up recurring donations.
They integrate with an external payment gateway and want to make sure to offer the utmost security for their members. They also use Pardot for personalized communications, to ensure members have access to the most meaningful content and messages related to their donation history.
Which three options can a Solution Architect recommend to increase security for their existing users?
Choose 3 answers

A. Maintain GAuth tokens for existing Experience Cloud profiles.
B. Develop login flows to change the user's session security level to initiate third-party identity verification.
C. Add a login flow that defines the scope of user access authorized by authentication providers.
D. Replace Pardot with Marketing Cloud to implement SMS for multi-factor authentication.
E. Implement high-assurance requirements for Experience Cloud profiles.

Question 2

A customer has been using Marketing Cioud with their existing (non-Salesforce) ecommerce site for more than 3 years and is now implementing Service Cloud to help improve the quality of support given to their customers. While Service Cloud will be integrated with the ecommerce site and they want to use many Marketing Cloud Connect features, the customer is insisting on continuing to use the existing integration between the ecommerce site and Marketing Cloud until they move to Salesforce B2C Commerce (planned for the coming 2 years).
Which two concerns should the Solution Architect raise with the customer considering the approach they want to take?
Choose 2 answers

A. Additional Matching rules will need to be implemented in Service Cloud to ensure identities are merged before messaging in Marketing Cloud.
B. Contacts may be duplicated in Marketing Cloud during the transition phase, and additional work may be required to merge identities at a later date.
C. Email tracking for messages sent from the ecommerce site will not be replicated via Marketing Cloud Connect and therefore will not be visible to the Service Agents.
D. Journey Builder will need to be used to update the Contact Key directly in Marketing Cloud to ensure the existing ecommerce site integration can continue to be used.

Question 3

Northern Trail Outfitters (NTO) has been using B2C Commerce and Service cloud for the past year and wants to take the next step in its customer experience by implementing Marketing Cloud. NTO is focusing on email for the foreseeable future and wants all transactional messages-such as password reset and order confirmations-to go through Marketing Cloud rather than B2C Commerce.
Which three actions should a Solution Architect recommend to enable this functionality?
Choose 3 answers

A. Configure a Transactional Messaging API in Marketing Cloud and use a transactional send classification for each of the required emails.
B. Implement a client-side API callout in B2C Commerce for each of the required emails.
C. Implement a server-side API callout in B2C Commerce for each of the required emails.
D. Configure API integration credentials in Marketing Cloud to enable B2C Commerce to call Marketing Cloud.
E. Configure an API event in Process Builder along with an Email Activity with a transactional send classification.

Question 4

Universal Containers currently has B2C Commerce and Marketing cloud for their commerce and marketing needs. They are concerned with the amount of abandoned carts they currently have with many of their customers and have requested to implement an abandoned cart solution.
What should a Solution Architect do first to accommodate a scalable and functional abandoned cart solution between B2C Commerce and Marketing Cloud?

A. Install Customer Tracking within Commerce Cloud Cartridge
B. Enable Collect Tracking within Marketing Cloud Email Studio
C. Enable Collect Tracking within Marketing Cloud Personalization Builder
D. Create Cart Abandonment Emails within Marketing Cloud Email Studio

Question 5

A service organization has a long lifecycle for customers that start as a lead and move through opportunity to active and former customer states. The organization wants to use Sales Cloud and Marketing Cloud as their core customer engagement platforms.
Which two considerations should a Solution Architect keep in mind when setting up this multi-cloud use case?
Choose 2 answers

A. Enable the 'Prevent Duplicates for Lead Conversion' setting when configuring Marketing Cloud Connect to prevent converted contacts from generating a duplicate contact.
B. Allow both the lead record to generate a contact in Marketing Cloud and the contact record to generate a contact in Marketing Cloud.
C. Ensure that when a lead is converted to a contact that the Lead ID is mapped to a custom field on the Contact to be used as the referenced with the Subscriber ID in Marketing Cloud and avoid duplicate records.
D. Set up the contact object with a specific record type 'Lead' that mimics the standard lead object to prevent the duplicate contact from being created in Marketing Cloud.

Solutions: